On September 13, Nintendo revealed a new Super Crown power up for Toadette that allowed her to transform into “Peachette”, an adult version of her that resembles Princess Peach with a mixture of the two characters’ abilities. Fans were not so supportive of this, wanting Princess Peach to be included in the game rather than via a cosplay character. Twitter user @ayyk92, inspired by the character, drew a four panel comic a week afterward the shows Mario and Bowser being turned down by Peach. Bowser uses the Super Crown to turn himself into a gender bend version of himself resembling Peach, being dubbed Princess Bowser in Japan. Here in the States, she is known as “Bowsette.”
Bowsette quickly rose in popularity. @ayyk92’s original tweet has received over 70,000 retweets and more than 160,000 likes and his followers went from 78 to over 1000 in a day. Bowsette is one of the most trending terms on Twitter, ranking #4. She has seemingly exploded over night with many fans creating their own artwork depicting the new Koopa Queen.
— コンノトヒロpixivFANBOXはじめたよ (@tohirokonno) September 23, 2018
— 寺田亜太朗 (@t_atarou) September 23, 2018
— WOOT SANG / 웃상 (@KAHVOM) September 23, 2018
I, for one, am gonna welcome our new Koopa Princess overlord! 🔥🔥🔥🔥 pic.twitter.com/4ZLZeeDhJU
— TitusMalvolio (@titusmalvolio) September 23, 2018
クッパ姫 part.2 pic.twitter.com/HaeP2gRtpD
— 犽 (@kuroko_14) September 23, 2018
Haniwa’s latest pic retells the villain scene from “Wreck-It Ralph”.
Remember, you are "bad guy", but you are not bad "GUY" pic.twitter.com/enrAueKb6C
— haniwa (@ayyk92) September 22, 2018
And how does Haniwa feel about his newfound fame.
> follower count is now x100 from before this started
> bunch of artists I follow and even Dragon Maid's made fanart
> got a Know-your-meme entry
> there's a top trending tag on Japan Twitter
What the hell is happening, I'm flattered but also a bit scared now pic.twitter.com/RMC8aQOmf8
— haniwa (@ayyk92) September 23, 2018
Hopefully, Bowsette’s popularity is not a fly by night sensation. It shouldn’t be long before we start seeing cosplays or – ahem – DLC *cough cough* Mario Kart.